AR insights

Here you'll find augmented reality industry insights from our team and other XR experts across the globe.

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As tech develops and new apps hit the market, mobile augmented reality marketing, and advertising campaigns are no longer just a privilege of big-budget corporations.
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Recent posts
If you’re in the business of planning or creating AR experiences, you will naturally want to know what can be achieved with the Overly app to ensure it’s the right fit for your campaign. Here are our 14 key features.
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Augmented reality (AR) retail campaigns can be executed in and out-of-store, enriching customer experience in several ways, including virtual dressing rooms, magic mirrors, bogus windows, and via the most accessible tech of all — smartphones, owned by more than 2.5 billion of the global population. Here are ten examples of strategic AR placement.
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Here you'll find practical ideas for augmented reality applications in museums and art galleries that will help you boost visitor engagement with interactive features.
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To celebrate the great strides that the AR market has made in 2019, our team has listed some of their favorite AR moments of the year, both from ourselves and other industry pioneers.
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