AR insights

Here you'll find augmented reality industry insights from our team and other XR experts across the globe.

All posts AR for art AR in education AR in publishing AR in retail AR insights Industry interviews
Overly has launched a portable photogrammetry set-up in a bid to deliver detailed new age replicas of people, animals, clothing, and 3D objects for heritage conservation, archaeology, museums, educators, artists, marketers and game devs.
Continue reading
Recent posts
Although Overly app is our core product, we offer various custom AR solutions to our clients from across the globe. Amongst markerless creations, games and gimmicky experiences, one of the most frequent requests we receive is the creation of new marker-based augmented reality apps. And while I will talk you through a couple of instances where this is a reasonable investment, my blog will reveal that most of the time, it is not the best idea.
Continue reading
Want to feature 3D content within your augmented reality project? Read through our blog and figure out how to build both static and animated 3D experiences.
Continue reading
It is possible to find examples of successful augmented reality uses in almost every industry, and the fact that AR implementation brings about great value is reflected by the sector’s growth and projected potential. Below I list TOP benefits and share some examples of how AR has already brought or can bring about benefits to retail, marketing, education, art, publishing, and manufacturing sectors.
Continue reading
Once a privilege of big-budget corporations, creating augmented reality experiences is now a superpower, almost anyone can have — as long as they have access to a computer, internet, and a mobile device. Similar to the likes of DIY design platforms like Canva, Piktochart, or Infogram, Overly app offers a web-based AR creator for individuals who want to realize their augmented reality gift ideas, create novelty surprises, tech-up their home decor, or simply stun their friends.
Continue reading